No Country for Non-Narcissists?

What hope is there for those of us who don't volunteer to put our lives and personal information online, much less those who go out of their way to avoid doing so?

I have an idea for the Non-Narcissists of the world: if a prospective employer asks you why you don't have a Facebook presence, tell them you're too busy doing things to talk about doing things.

Colleges help students scrub online footprints

BUFFALO, N.Y. (AP) — Samantha Grossman wasn't always thrilled with the impression that emerged when people Googled her name.

"It wasn't anything too horrible," she said. "I just have a common name. There would be pictures, college partying pictures, that weren't of me, things I wouldn't want associated with me."

So before she graduated from Syracuse University last spring, the school provided her with a tool that allowed her to put her best Web foot forward. Now when people Google her, they go straight to a positive image — professional photo, cum laude degree and credentials — that she credits with helping her land a digital advertising job in New York.

"I wanted to make sure people would find the actual me and not these other people," she said.